To create a roadshow throughout Europe, taking the Kinnarps brand as well as their various products directly to their client’s offices.
Kinnarps had taken their roadshow directly to their client’s offices in order to showcase their workplace solutions. What better way to engage their target market than to setup right at their client’s office entrance, enticing various areas of management to come and visit? Why not also enjoy some live music and some tasty snacks? By utilizing a virtual tour of various possible furniture arrangements and by demonstrating the functionality of some of their office equipment, they were able to fully engage both their existing as well as potential clients.